Enhance the Beautiful

When this woman-owned salon and spa realized they were turning 40 in 2019, they knew it was time to reimagine their brand as a whole. We took Reflect through an in-depth exercise with their employees, community members and clients to glean from them the heart of what makes their business thrive and prosper.

That learning informed the decision to change their name and identity. The complete rebrand of their business better aligned with the experience the community has when they visit Reflect.